Four Reasons Why Avatar Is Too Big to Fail

Straight press releases and article referrals for review and discussion.
Post Reply
User avatar
metalqueen
3D Angel Eyes (Moderator)
Posts: 1981
Joined: Tue Feb 27, 2007 6:31 pm
Which stereoscopic 3D solution do you primarily use?: S-3D desktop monitor

Four Reasons Why Avatar Is Too Big to Fail

Post by metalqueen »

John Scalzi - Four Reasons Why Avatar Is Too Big to Fail
by John Scalzi

I was forwarded this New York Times article on James Cameron's scifi flick Avatar, and how the production and marketing of the movie will likely cost a staggering half-billion dollars. The friend who forwarded it to me wrote, "is this film ever going to make its money back?" Sure, it could, and probably will.

Some of the answers are in the article itself: First, the half-billion under discussion is not being fronted by a single studio (in this case, 20th Century Fox); it's the entire outlay of cash, which includes funds from two other movie companies that between them are covering 60 percent of the production costs. It also includes advertising deals where one company basically uses Avatar properties while promoting their own goods; the article notes Panasonic using Avatar clips as part of a $25 million effort to push its own home theater lines.
Read the whole story here : http://blogs.amctv.com/scifi-scanner/20 ... ctions.php" onclick="window.open(this.href);return false;

The New York Times article that the author refers to in the first paragraph was posted in the MTBS Newswire on November 9th, and can be found here: http://www.nytimes.com/2009/11/09/busin ... wanted=all" onclick="window.open(this.href);return false;
Image
- Non-profit, non-partisan.
- Features user contributed education sessions, blogs, and content.
- Safe to interact, registration requires formal non-disclosure agreement. Membership list is equally confidential.
- Open to all except press. People can join as individuals or companies.
- People say the industry needs to get together and learn from one another. This is our chance.

User avatar
yuriythebest
Petrif-Eyed
Posts: 2466
Joined: Mon Feb 04, 2008 12:35 pm
Which stereoscopic 3D solution do you primarily use?: S-3D desktop monitor
Location: Kiev, ukraine

Re: Four Reasons Why Avatar Is Too Big to Fail

Post by yuriythebest »

all of this hype both makes me nervous and annoys me.
Oculus Rift / 3d Sucks - 2D FTW!!!

Post Reply

Return to “MTBS Newswire”