IBC Focus Shifts From 3D to 4K

By September 10, 2013Newswires

Brings introduction of the microtisement

By Andy Stout

AMSTERDAM —At last year’s IBC, no less a 3D proponent than James Cameron warned against a forthcoming battle between 3D and Ultra HD. “We have a bandwidth bottleneck, and if we start going to higher spatial resolution it will be at the sacrifice of 3D rollout,” Cameron said. “So I see it as a little bit of an arms race right now.”

If it is an arms race, it’s one that Cameron has lost. While 3D services get cancelled on ESPN, suspended at the BBC, or cut back in turn, the momentum has shifted to Ultra HD – and 4K in particular – at fairly dizzying speed.

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