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3DTV is Not Dead, It’s Just Facing Reality Beyond the Hype

By February 28, 2013March 24th, 2020Newswires

By Rodolfo La Maestra

How European’s Sisvel Technology compares with the new US broadcast 3D system

Contrary to what many at the press have been preaching since 3DTV was introduced in 2010, 3D is still alive and active in the industry, and many consumers still want to experience 3D at home.

What it should be dead is the approach of inflated advertising and improper reporting of 3DTV as a whole new television set or system that replaces what you have, although it appears that the market and the industry have finally adapted to the idea of considering 3D as what it should have been considered since day one: just a “feature”, one more feature of a good HDTV, to seldom enjoy a 3D movie or sport, then, when the 3D program is over, continue with everyday’s HD viewing. For this reason it is a must to have 3D transmissions backward compatible with HDTV transmissions.

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