By Robert J. Elisburg
Last week, I wrote about the IFA Berlin tech trade show, which was just getting underway. I’ll have a more extensive column soon about the full, maniacal zoo-like extravagalooza, but in the interim I thought it might be nice to take a quiet step back and address just one prominent area there.
To be clear, IFA Berlin is massive. It’s spread over 27 buildings – some of them even possible to find without a personal GPS. (Seriously. One afternoon I wanted to go to Hall 3, second floor. It took me over 20 minutes to find it. And at one point, I was even in Hall 3. It took 10 minutes to figure out how to get to the second floor.)
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