Samsung backs appliances, LG touts 3D-everything

By September 1, 2011March 24th, 2020Newswires

Samsung backs appliances, LG touts 3D-everything

By Kim Yoo-chul

BERLIN ― Samsung and LG Electronics, Korea’s two leading consumer electronics firms, are seeking distinctive strategic approaches at the IFA, one of the world’s biggest technology exhibitions in Berlin, Germany.

Samsung hopes that its advanced PCs and home appliances will steal the limelight while its cross-city rival LG plans to stick to its “3D-centric” strategy by exhibiting various 3D-embedded digital devices.

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