London 2012 ‘to drive 3D TV sales boom’

By April 20, 2011Newswires

London 2012 ‘to drive 3D TV sales boom’

By Andrew Laughlin

The London 2012 Olympics will trigger a sales boom of 3D TV sets in the UK, new research has claimed, despite the fact that it’s still unclear what 3D coverage will actually be available.

According to a survey of 2,000 people conducted by consumer electronics giant LG, 37% of Britons feel that the Olympics would encourage them to purchase a 3D TV. The Euro 2012 football tournament would be enough to persuade 27% to take the plunge.

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