On PlayStation’s 15th Birthday, Platform Claims 377 Million Consoles Sold
by Leigh Alexander
Today, September 9, is the 15th anniversary of the PlayStation; including the original console and its two subsequent editions, the platform has sold 377 million hardware units and over 2 billion software units to date, the company announced today.
In today’s Gamasutra feature, Sony Computer Entertainment senior VP of marketing Peter Dille reflects on the system’s unusual, disruptive launch: “We sold more than 130 million PS1s, went on to sell more than 146 million PS2s, put Sega out of the hardware business, established us as a household brand, [and] created a huge profit center for Sony Corporation,” he says.
It all started with a bold move: Going maverick with an idea that was originally intended simply as a Nintendo peripheral, and implementing the optical disc technology in which Sony was one of the market leaders at the time.
Read the whole story here.