Panasonic Gets ‘Avatar’ 3D Blu-ray Disc
By Greg Tarr
New York – Panasonic will be the exclusive launch partner of 20th Century Fox Home Entertainment for the 3D Blu-ray Disc release of the blockbuster smash “Avatar” in early December, Panasonic marketing executives said Thursday.
At launch, running through an undisclosed period of time, the disc will only be available to consumers who purchase a Panasonic 3D Viera plasma TV. The promotional offer will likely take the form of a variety of bundles onto the purchase of Viera 3D TVs and related equipment, although exact details are still to be announced, the company said.
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