SENSIO teams with Trident Microsystems to offer premium-quality 3D viewing experience in the home
Trident Microsystems, leading TV chip manufacturer, integrates SENSIO® 3D into solutions for consumer electronics
MONTREAL — August 26, 2010 — SENSIO® Technologies Inc. (SENSIO) (TSX-V: SIO) today announced a new collaboration with Trident Microsystems Inc. (NASDAQ: TRID), a leading provider of 3D-capable set-top box and TV semiconductor solutions. Trident’s system-on-chip and discrete semiconductor solutions target the digital home entertainment environment, and the company will be integrating SENSIO® 3D technology into its products to reflect industry demand for a high-end 3D viewing experience in the home. First among the Trident products to feature SENSIO technology is the TV550 3D TV SoC, which will be followed by the release of new 3D chips, featuring SENSIO® 3D, for 3DTVs.
“Trident is the leader in 3D-TV technology. The upgrade of our FRC co-processors and a front-end SoC with SENSIO® 3D will equip these products to support the highest quality in 3D broadcast and streaming video,” said Christos Lagomichos, president of Trident Microsystems. “Our goal is to deliver an immersive visual 3D experience with cost effective implementations and by supporting SENSIO’s 3D technology, we can enable our customers to deliver an exceptional multimedia experience in the home.”
SENSIO® 3D is a unique, proprietary frame-compatible format for high-quality stereoscopic signal processing, easily integrated into TV products. Developed by SENSIO more than ten years ago and deployed in the field for seven years, this mature technology has been used in all commercial live 3D events produced around the world, and is the only proprietary format recognized by the live 3D industry.
“Our vision is that 3DTV will one day be in every home, and the expansion of our network of OEM partners is bringing that day closer,” said Nicholas Routhier, President at SENSIO. “Industry leaders such as Trident want the best 3D technology for their consumer products, and their choice of SENSIO® 3D is speeding the format’s spread across the consumer market.”
More information about SENSIO, its products, and its technologies is available at www.sensio.tv.
About Trident Microsystems Inc.
Trident Microsystems Inc. (NASDAQ: TRID) is a leading force in the digital home entertainment market, delivering innovative semiconductor solutions for digital televisions and set-top boxes — at the heart of today’s digital home. A pioneer in the consumer electronics and television markets for the past 20 years, Trident understands the rapidly evolving consumer space and has taken bold moves to deepen its technology portfolio and expand its addressable market. In February of 2010, Trident completed its acquisition of NXP Semiconductor’s television and set-top box lines, creating a leader in the digital home entertainment market with industry-leading positions in each of the digital television and set-top box markets.
Headquartered in Sunnyvale, Calif., Trident maintains a substantial engineering presence in Asia, complemented by technology centers of excellence in Europe and North America. This global infrastructure enables Trident to deliver both the innovation and cost-competitiveness needed to win in today’s high-growth digital home entertainment market. More information is available at www.tridentmicro.com.
About SENSIO Technologies Inc. (SENSIO)
SENSIO Technologies Inc. (TSX.V: SIO) – With its significant expertise in the field of 3D video, SENSIO develops and markets stereoscopic 3D digital compression, decompression, and display-formatting technologies. Its solutions are deployed on a global scale by content creators, games developers, broadcasters, specialty channels, and digital cinemas, allowing customers to generate substantial additional value-added revenue streams.
SENSIO’s flagship technology, SENSIO® 3D, enables the high-quality distribution of 3D content through conventional 2D broadcast channel networks (cable, satellite, and/or IPTV) and playback on any 3D display device, including plasma TVs, LED/LCD HDTVs, PCs, and glass-free 3D displays, as well as home theater and digital cinema projectors. A true multi-platform format, SENSIO® 3D is compatible with standard DVD and Blu-ray players, as well as game consoles including Xbox® and PlayStation® 3, and is the format of choice for the creation of high-profile 3D gaming experiences. SENSIO is listed on the Toronto TSX Venture Exchange. For more information, please visit http://www.sensio.tv We.Deliver.3D.Today.TM
SENSIO® is a registered trademark of SENSIO Technologies Inc.
Xbox® is a registered trademark of Microsoft Corporation.
Playstation® 3 is a registered trademark of SONY Corporation
We.Deliver.3D.Today. is a trademark of SENSIO Technologies Inc.
This news release contains forward-looking statements that reflect the Company’s expectations with regard to future events. Actual events could differ significantly from those anticipated in this document.
“Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.”