Sony Joins ‘3D Bandwagon’ in S. Korea
Struggling Tokyo-Based TV Maker Eyes Breakthroughs
By Kim Yoo-chul
Japan’s Sony, which is doing everything it can do to better compete with Samsung Electronics in televisions, is eyeing an increased TV share in the South Korean market ― a tomb for foreign consumer electronics players.
But this time, the struggling Tokyo-based company may get more chance to attract domestic buyers as it is planning to sell full high-definition (HD) 3D LED-backlit LCD TV sets from July at affordable prices.
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