Viacom CEO Sees 3D Screen Constraints For 18 More Months
By Jon Kamp
BOSTON -(Dow Jones)- Constraints limiting the availability of 3D movie screens are easing, but it will remain an issue for production companies for the next 18 months, the top official at Viacom Inc. (VIA) said Thursday.
Viacom, which owns Paramount Pictures as well as a slew of cable-TV networks including MTV, has an upcoming 3D release in the form of “Jackass 3D” and is also distributing “How To Train Your Dragon”, which hits theaters Friday, for DreamWorks Animation. Such films can be lucrative at the box office, given the opportunity to fetch premium ticket prices, but studios have to find available theaters first.
“Right now it’s an issue,” said Philippe Dauman, Viacom’s president and chief executive.
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