3D movie tickets set for epic price hike

By March 25, 2010Newswires

3D movie tickets set for epic price hike

By Ben Rooney

NEW YORK (CNNMoney.com) — Ticket prices will be going up at movie theaters across the country this weekend as the entertainment industry looks to cash in on growing demand for 3-D movies following the success of “Avatar” and “Alice in Wonderland.”

Starting Friday, prices for adult admission to 3-D movies will increase an average 8.3% at box offices nationwide, according to market research conducted by investment firm BTIG. Ticket prices for IMAX movies are expected to jump 10%, while prices for regular 2-D movies will rise about 4% on average.

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