Launch of 3D televisions promise revolution in home entertainment
Korean company Samsung kicks off the industry-wide push by launching a 3D range that will be in British shops by the end of the month
by Andrew Clark and Zoe Wood
The friendly green monster Shrek, the blue-skinned Na`vi of the planet Pandora and Wayne Rooney`s shots on goal will shortly take on a new, three-dimensional glory.
Spurred on by the success of the Hollywood fantasy blockbuster Avatar, the world`s top electronics companies believe they can make 3D television sets the norm for consumers in the US and Europe within three years.
The Korean company Samsung kicks off the industry-wide push – and battle for brand supremacy – by launching a 3D range that will be in British shops by the end of the month.
Billed as the world`s first high definition, three-dimensional LED televisions, Samsung`s range will be serenaded by the Black Eyed Peas at a glitzy global marketing debut in New York tomorrow.
At a press conference today, Samsung said its televisions and Blu-ray devices will come with a starter pack of two pairs of 3D glasses and a Blu-ray version of Monsters vs Aliens under a tie-up with the movie studio DreamWorks Animation.
Read the whole story here: http://www.guardian.co.uk/technology/20 … on-samsung
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