LG Electronics to run 3D TV ad campaign with top theater

By February 26, 2010Newswires

LG Electronics to run 3D TV ad campaign with top theater operator

LG Electronics Inc., the world`s second-largest maker of flat screen TVs, said Wednesday that it will launch a three-dimensional (3D) publicity campaign in conjunction with CJ CGV Co., South Korea`s largest multiplex movie theater operator.

3D screening rooms in CGV-run theaters will be designated as LG brand rooms and will run ads publicizing LG`s 3D TV models, LG said in a release. CGV operates 75 3D screening rooms in 45 movie theaters countrywide.

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