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Sony Electronics Ready to Talk About 3D & Other Innovations

By February 18, 2010March 24th, 2020Newswires

San Diego-Based Sony Electronics Ready to Talk About 3D And Other Innovations
Bruce V. Bigelow

Sony Electronics usually maintains a low corporate profile at its North American headquarters, even though it ranks among San Diego’s biggest private employers—with roughly 2,000 workers here. That seemed especially true after its corporate parent announced a massive reorganization at this time last year, which included hundreds of Sony layoffs in San Diego.

So it seemed unusual when Sony Electronics recently broke radio silence. The consumer electronics business organized an open house at its new 11-story building here—and invited hundreds of dealers, less than two months after courting them at the annual Consumer Electronics Show in Las Vegas. The unexpected glasnost even extended to some journalists like me, who were invited to join the trade press for a Q&A session with two of Sony Electronics’ top executives. We also got briefing on Sony’s push into 3D technologies.

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