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Is Avatar Still Avatar in 2D?

By February 10, 2010Newswires

Is Avatar Still Avatar in 2D?
by Jeffrey Bloomer

As Avatar picked off one obstacle after another after it was released, it barreled to the top of the Oscar game, and within weeks of its release, Hollywood’s top honor seemed within its grasp.

More than a month on, that hasn’t necessarily changed. But as with any front-runner, the vaunted Avatar brand has shown some signs of fatigue. The PGA, a very solid barometer of future best-picture winners, chose to honor The Hurt Locker instead. More than one Oscar observer has suggested that the movie’s revolutionary visual ethos may actually hurt it awards-wise even as it propped it up financially, since actors remain squeamish about the movie’s long stretches of performance capture.

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