While the shoemaker?s son went without shoes this weekend by not being able to get into any showings, don?t shed any tears. Beowulf was a smashing success this weekend thanks to 28.1 million dollars in its first weekend.
Some interesting statistics for you:
EDIT: Please be aware that there is an important flaw in these articles. Theaters can have multiple screens, so while Real D is credited with 638 theaters, Beowulf was actually shown on 900 Real D screens. Also, the financial statistics are not accurately reflecting Dolby 3D?s contribution. They had 22 active locations with 24 screens. Their contribution shown here was arrived at through reverse calculation.
We will inquire with our contacts to get official quotes with correct info on revenue generation. In the meantime, read our exclusive interviews with Real D and Dolby in the MTBS Blog section.