Search

MTBS3D RT @GetImmersed: We’re moving to Silicon Valley! @IfcSummit November 5 & 6, 2019 at the Computer History Museum in Mountain View, CA. Call…
MTBS3D Julien Le Corre, Lead Developer at @InnerspaceVR , talked about their latest #VR escape room title The Corsair's Cu… https://t.co/uuOT6SG0NA
MTBS3D As fun as Arizona Sunshine is in traditional #VR, @Vertigo_Games took it up a notch by transforming it into a locat… https://t.co/YkGpv2wLMM
MTBS3D .@OfficialGDC would not be complete without visiting SVVR's annual #VR Mixer! In today's interview, we catch up wi… https://t.co/hibivrbYdq
MTBS3D Spencer Jackson, Software Engineer at @NordicTrack, talks about their latest iFit #VR Bike paired with an #HTCVivehttps://t.co/5b2uD9Hoa9
MTBS3D William Provancher is the CEO of @TacticalHaptics. He demonstrated their latest haptics controllers for us in this… https://t.co/Ir1Cog8bRI
MTBS3D Gaspar Ferreiro is the CEO of Project Ghost Studios. In this interview, he talks about their new Project Ghost dem… https://t.co/T2xz1VdtGI
MTBS3D .@EpicGames had loads of news to share at @OfficialGDC. Marc Petit is the General Manager of #Epic's @UnrealEnginehttps://t.co/CnqpGAB2f4
MTBS3D Chris Hook, Graphics & Visual Technologies Marketing Chief for @intel spoke to us during @OfficialGDC. We talked ab… https://t.co/ji6AKJpfwM
MTBS3D We interviewed @networknextinc at #GDC2019. They are in the business of ensuring the best connectivity and lowest l… https://t.co/87b06uMAm7
MTBS3D .@reality_clash is a developing #AugmentedReality combat game. We got to interview Tony Pearce, the CCO and Co-Fou… https://t.co/24P5kLz0Ef
MTBS3D Robots explode at #GDC2019 with @FuturLab. They have a new title for #PSVR called Mini Mech Mayhem. #GDC19https://t.co/JiIuJgGZ64
MTBS3D .@zerolatencyVR has a number of #VR out-of-home entertainment centers around the world, and we got to catch up with… https://t.co/NZJBVyRUWz
MTBS3D RT @GetImmersed: Dr. Ofer Shai is the Director of Omnia AI at @DeloitteCanada. He talked about the misconceptions about #ArtificialIntellig
MTBS3D RT @GetImmersed: The use of #futurecomputing in #healthcare was one of the prominent tracks at #Immersed2018, and we got to see some really…
MTBS3D RT @GetImmersed: Ricardo Wagner, Director of Product Marketing for #Office365 at @microsoftcanada, talked about their efforts to make moder…
MTBS3D RT @GetImmersed: Pascal Langlois, Founder of Collective Intent, talks about the potential of using motion capture technologies to re-enable…

Microsoft Store Wins it For VR, a Boon For Oculus

http://www.mtbs3d.com/gallery/albums/userpics/10002/BestBuy_VR_Return.jpgLast weekend, we released MTBS' Ultimate VR Shopping Guide.  We wanted something that would appeal to traditional consumers that didn't necessarily know the first thing about computers or virtual reality.

Part of this guide focused on the shopping experience.  MTBS secret shopped to see how VR was being showcased and how customers are reacting.  We learned that in the case of Best Buy Canada, EB Games Canada, and Amazon, their available VR demonstrations are very limited.  More importantly, they have a no return policy for open box VR equipment.  Amazon is a potential exception because they negotiate on a case by case basis.

This means that customers could shell out several hundred dollars for a new HMD, take it home, learn it's not for them for whatever reason, and be unable to bring it back for a refund.  It's not about whether or not people will return their VR devices, it's about having a basic trust so consumers can buy with confidence.  Without that confidence, it's a big ask for potential customers to jump into VR so early in the game.

Microsoft Store Logo
In the shopping guide, we highlighted the Microsoft Store because they have a 30 day satisfaction guarantee for the HTC Vive and they also have HTC Vive demonstrations running in all their stores.  However, something new we learned today is that in addition to selling the HTC Vive, Microsoft Stores also sell the Oculus Rift and offer the same return policy so customers can buy with confidence.

The only catch is that the Oculus Rift has to be purchased online because it's not available in stores directly.  We are very pleased about this because this means that in addition to HTC, Oculus is able to build the same level of consumer trust at the retail level.  As announced earlier today, an Oculus HMD purchase benefits from a $100 Oculus Store credit in Canada and the USA, and Microsoft is one of the participating retailers.

We think it would be better if all the retailers had similar customer satisfaction policies as we think it would positively impact their sales potential.

On that note, Happy Thanksgiving everyone!