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MTBS3D RT @IFCSummit: Daryl Sartain is Director & Worldwide Head of #XR, Displays, and Wireless Ecosystems for @Radeon at @AMD. He is also Chair o…
MTBS3D RT @IFCSummit: Arvind Kumar is a Senior Principal Engineer for @intel @IntelSoftware. At #IFCSummit he explained the workings of the Client…
MTBS3D RT @IFCSummit: Neil Schneider’s #IFCSummit opening presentation. #CloudComputing https://t.co/CFqiNxSzPV
MTBS3D RT @IFCSummit: Our #videogames in the #clienttocloud revolution is going on now featuring @playhatchglobal @AccelByteInc @awscloud and @Sha
MTBS3D RT @IFCSummit: On stage now, the #Crypto and #Blockchain markets with Professor Bebo White @bebo and Melissa Brown, Senior Director Develop…
MTBS3D RT @IFCSummit: Finishing off our busy morning is Mark Morrison, Director of Sales for @magicleap. He was talking about Building ROI in the…
MTBS3D RT @IFCSummit: Dominique Pouliquen CEO of @CintooCloud did a live demo of their #clienttocloud technology. #IFCSummit #CloudComputing #VR h…
MTBS3D RT @IFCSummit: Next up is Stefan Holzer CTO of @fyusioninc on Democratizing #3D Content for #ecommerce. #IFCSummit #FutureComputing https:/…
MTBS3D RT @IFCSummit: Enabling an Immersive World panel moderated by Kevin Krewel of @tiriasresearch with Alex Hornstein CTO of @LKGGlass Rama Kri…
MTBS3D RT @IFCSummit: Vinay Narayan VP at @htcvive starts off the morning for us here at #IFCSummit. He is speaking on how #5G is powering the nex…
MTBS3D RT @IFCSummit: We finished the first day of #IFCSummit with a great Futurists Panel moderated by @deantak of @VentureBeat with @awscloud @D
MTBS3D RT @IFCSummit: Some highlights of our busy morning here at #IFCSummit. With @IntelSoftware @AMDPC @AMDGaming @jonpeddie #futurecomputing #C
MTBS3D RT @IFCSummit: Hours left in our #Halloween  flash sale! Take over 600.00 off the price of a ticket today only! 👻🎃🧛🏼‍♂️🧟‍♀️#IFCSummit #Clou
MTBS3D RT @thekhronosgroup: Today only! Get access to the @IFCSummit for only $349. Happy Halloween! https://t.co/eg2jOce4eQ
MTBS3D RT @IFCSummit: #Halloween flash sale! Take over 600.00 off the price of a ticket today only! 👻🎃🧛🏼‍♂️🧟‍♀️#IFCSummit #CloudComputing #CloudGa
MTBS3D RT @TheFoundryTeam: Mathieu Mazerolle, our Cloud Product Manager will be speaking at The @IFCSummit running November 5-6, 2019 at the Compu…

The Significance of StarCade


A few weeks ago, we highlighted that a big challenge with the first year of consumer VR HMD sales is going to be the limited availability of adequate processing power in the first year. However, provided the HMD and VR technology makers can retain backwards compatibility with resolution processing requirements, the market potential will have sequential growth year to year.

So what of the ultra-high resolution HMDs and super-high field of view solutions like Starbreeze Studios' StarVR HMD project? Where do they fit in the grand scheme of things if the early years are going to be relatively niche for a uniquely demanding technology such as theirs?

The answer was in front of us all along with their touring Walking Dead VR experience. ITA member Starbreeze Studios is launching StarCade, a virtual reality arcade featuring Walking Dead and other up and coming experiences. With the professional public exhibition market, processing power is a justifiable business expense as revenues are driven by lines of excited people trying the latest premium VR experiences they can't get at home. With demos lasting a few moments each running on fresnel lenses that don't need custom eye adjustments...it all makes sense.

The revenue model is just a supposition on our part; nothing has been announced or shared about this. For now, Starbreeze is inviting fellow content makers to participate (via their pre-VRLA press release):

“We continue to iterate the fact that VR really needs to be experienced in person to fully be able to appreciate the phenomenon, and why not have your first experience in a real premium setting in our StarVR headset? We’ve managed to secure a prime location where people are welcome to step into our StarCade and enjoy our OVERKILL’s The Walking Dead VR experience.” said Starbreeze CTO Emmanuel Marquez. He continued, “We’re developing our own StarCade catalogue of experiences, but we’re open to any content. We will invite developers to join us and give them the opportunity to put their content in our StarCade. We as an industry continuously need to educate ourselves to make VR truly successful, and this is just the first step in our planning to do so.”

This and other public exhibition models are a great opportunity for content makers to wow crowds with hopes that they will buy more accessible technology and experiences for the home. OR, maybe the content will be 100% unique for public exhibition and that will be satisfaction enough.  Congrats to the Starbreeze Studios team for getting this off the ground!