Search

MTBS3D RT @BelayIP: First meeting of #CES19 in the books. Online interview with Neil Schneider of #mtbs3d. Come say hi to me and @BasemarkLtd if y…
MTBS3D RT @GetImmersed: .@AffordStudio Co-Founder Avery Rueb talked about the status of #technology in the classroom and new innovations that will…
MTBS3D RT @GetImmersed: Dereck Orr of National Institute of Standards and Technology @usnistgov gave the first keynote at #Immersed2018. He talked…
MTBS3D RT @GetImmersed: At #Immersed2018, Charlie Choo of @studio216 talked about how they are using #immersivetechnologies like #AR, #VR, and #MR
MTBS3D RT @GetImmersed: #ArtificialIntelligence is an important part of what's next in #futurecomputing and was a vital topic at #Immersed2018. B…
MTBS3D What better way to exemplify future computing than to talk about prototyping using #VirtualReality and… https://t.co/zeNEOR7Uhw
MTBS3D MTBS-TV: Rama Krishna Aravind is the Founder and Creative Director of Poco Loco Amusements. He shared his inspirati… https://t.co/AR2VAvcZBP
MTBS3D MTBS-TV: Dr. David Rolston @dwrolston speaks about the future of #AI & #VR at @GetImmersed. #Immersed2018 https://t.co/5V9A18c6Vk
MTBS3D RT @GetImmersed: Kevin Williams, Chairman of the @DNA_Conference is easily one of the market's go-to-guys for all things dealing with out o…
MTBS3D RT @GetImmersed: Bob Raikes is the Founder of Meko Ltd. who publish the leading industry journal @Display_Daily. @brmeko spoke about displ…
MTBS3D RT @GetImmersed: Easily one of the highlights at #Immersed2018, Mike Domaguing, @Survios' VP of Marketing, gave a rundown of the #VR projec…
MTBS3D RT @GetImmersed: .@elumenati makes immersive projection solutions that multiple people can enjoy at the same time. At #Immersed2018, Hilary…
MTBS3D Daryl Sartain talked #immersive #AI & #Blockchain at @GetImmersed. Sartain is the Director and Worldwide Head of… https://t.co/LmqWZjQn0w
MTBS3D RT @GetImmersed: #Immersed2018 starts on Thursday! Tickets still available: https://t.co/5CJiYUiNKF #Immersed18 #business #healthcare #AI #…

Dolby at Toronto Film Festival

Last night, MTBS had the chance to check out another Dolby Surrounded event just prior to the launch of the Toronto Film Festival.  This was a much smaller gathering than what was held in San Francisco earlier this summer, but it also featured some discussion about 3D cinema and 7.1 surround.

L-R Steve Pond (TheWrap), Matthew Ladarola (Samsara), Benoit Forte (NFB), Doug Delaney (New Hat), Stuart Bowling (Dolby Laboratories)

However, it's the stories that happened off-stage that drew the most interest.  For example, similar to RealD, Sensio, TDVision Corp, and several others - Dolby also has a 1080P 3D broadcasting mechanism to achieve full resolution without using extra bandwidth by cable and broadcasting companies.  In the case of Dolby, they are looking to be part of the MPEG standard to accomplish their goal.

For those unfamiliar, current 3D broadcasts are done in a side by side format that reduces the resolution by half - even more so for interlaced polarized solutions.  This is  a major problem because broadcasters and cable operators don't want to reserve extra bandwidth for 3D broadcasts and would rather use it for more channels and more content.  This is why standardizing a codec like that from Dolby, Sensio, RealD, and others could make a big difference in image quality for 3D consumers.

Share your thoughts!  Do you see a 3D encoding standard arriving anytime soon?  Who will come out the winner and why?