MTBS3D RT @GetImmersed: Dr. Ofer Shai is the Director of Omnia AI at @DeloitteCanada. He talked about the misconceptions about #ArtificialIntellig
MTBS3D RT @GetImmersed: The use of #futurecomputing in #healthcare was one of the prominent tracks at #Immersed2018, and we got to see some really…
MTBS3D RT @GetImmersed: Ricardo Wagner, Director of Product Marketing for #Office365 at @microsoftcanada, talked about their efforts to make moder…
MTBS3D RT @GetImmersed: Pascal Langlois, Founder of Collective Intent, talks about the potential of using motion capture technologies to re-enable…
MTBS3D RT @GetImmersed: David Parker, Founder of @teamwishplay, talked at #Immersed2018 about how they are using #immersivetechnologies like #Virt
MTBS3D RT @GetImmersed: Richard Huddy, Head of the Game Ecosystem at the Samsung Research Institute (UK), was the second keynote at #Immersed2018.…
MTBS3D RT @GetImmersed: .@JoanneAska, Co-Founder of @TribeOfPan, talks about @TheChoice_VR their innovative #VR project that addresses the topic o…
MTBS3D .@ArozziChairs makes high-end #gaming chairs and tables. Scott Nishi, Sales Manager for Arozzi, spoke to us at…
MTBS3D .@pimaxofficial interview from #CES2019 includes news about their latest #5K and #8K #HMDs, eye tracking and new co…
MTBS3D .@HP unleashes the #VR dinosaurs at #CES2019. 🦕 🦖
MTBS3D Today’s interview is with Jan Ludvig from @SenseArena. Jan was a professional #NHL #hockey player. He talked about…
MTBS3D Chia Chin Lee of, CEO of @BigBoxVR talks Population One at #CES2019. #VR #eSports
MTBS3D At #CES2019 we met with Rikard Steiber, President of #HTCViveport, and he talked about their new @htcvive Pro Eye,…
MTBS3D We met with Ryan McCall, Director of Strategy and Business Development for @UL_Benchmarks at #CES2019. He talked ab…
MTBS3D .@OmronAutomation talked about their ping pong playing robot at #CES2019. 🏓🤖 #Robotics #technology
MTBS3D MSI showcased their latest 17" GS75 Stealth laptop computer and talked about the availability of #VR readiness in t…

Industry Backed Study Reveals Gamer Viewpoints on Stereoscopic 3D

Glasses and Additional HDTV Purchases are A-Ok According to Potential 3D Gaming Customers

Toronto, Ontario (October 18, 2010) – The U-Decide Initiative is an industry wide effort to survey console and PC gamers to determine what customers want, which gaming experiences will ultimately sell, and what the near future buying patterns will be. U-Decide 2010 was made possible by The S-3D Gaming Alliance (S3DGA), Panasonic, Electronic Arts, Ubisoft, Steelseries, Zalman, Blitz Games Studios, Computer Power User, and Meant to be Seen.

"According to the Entertainment Software Association, over 50% of adults play video games. U-Decide 2010 provides a laser focus on this influential consumer market space," said Neil Schneider, Executive Director of The S-3D Gaming Alliance.

Glasses VS No Glasses According to Content Type

U-Decide 2010 had nearly 1,200 respondents. 735 traditional non-stereoscopic gamers that don't yet own 3D equipment (only 2D), and 434 experienced stereoscopic 3D gamers that do. These preliminary results are 100% based on the 2D group to prevent skewing:
  • 80% of gamers are willing to wear glasses to play video games and watch 3D Blu-Ray movies. When glasses are no longer necessary, the participation level only climbs about 12% in both content categories.
  • 36% of gamers are open to watching 3D sports, and 20% are willing to watch 3D broadcasting if glasses are required. When glasses are no longer necessary, the willingness level climbs to 63% for sports and 61% for traditional broadcasting. The full report will determine how actual 3D experience impacts these figures.
  • 65% of the sample already own an HDTV, with over 35% of them looking to buy a 3D HDTV within the next two years.
"If you are concerned about the impact Stereovision-3D is having on the gaming market, then you should check out U-Decide’s latest findings, and consider becoming a supporting S3DGA member,” said Dr. Jon Peddie of Jon Peddie Research.

Additional facts about The U-Decide Initiative:
  • This is a tiny portion of the data collected. The full report will be released in November 2010.
  • Preliminary results shown at GDC Online to launch 3D Stereoscopic Games Summit.
  • About 75% of respondents are based in North America, 15% are from Europe, and the remaining 10% span the world.
  • Features a diverse sample of console and PC gamers.
Non-stereoscopic and experienced 3D gamers were surveyed separately with customized questioning to reflect their experience and unique perspectives. To date, U-Decide is the only study that has effectively done this. Subjects covered in the full report include:
  • Breakdown of console and PC demographics and current spending patterns.
  • Nature of gamers and their interest level in 3D technology.
  • Amounts gamers are willing to spend on 3D display equipment and software.
  • Sales expectations for 3D HDTVs, computer displays, notebooks, mobile solutions, and more.
  • Analysis of stereoscopic 3D gaming demonstrations and which are most effective according to customers.
  • Obstacles preventing 3D hardware purchases according to display type.
  • Purchase plans for 3D HDTVs, notebooks, displays, HMDs, and mobile solutions (e.g. Nintendo 3DS, cell phones, etc.).
  • Demand level for 3D with different video game classes, and which 3D experiences gamers are looking for.
  • Consumer satisfaction with leading brands and classes of 3D displays and software.
  • Gamer interest in alternative content in 3D movie theaters.
  • And much more!
Qualified S-3D Gaming Alliance members will receive the full report for free. Non-members can receive a 20% discount on condition that the report is purchased prior to release on or before November 15th, 2010. Non-members please contact Neil Schneider for purchase details.

Game developers and companies interested in helping shape the future of stereoscopic 3D gaming please visit for membership details. Preliminary U-Decide Initiative findings can be found at under the U-Decide tab. Learn more at Meant to be Seen and The S-3D Gaming Alliance websites.