Samsung backs appliances, LG touts 3D-everything
By Kim Yoo-chul
BERLIN ― Samsung and LG Electronics, Korea’s two leading consumer electronics firms, are seeking distinctive strategic approaches at the IFA, one of the world’s biggest technology exhibitions in Berlin, Germany.
Samsung hopes that its advanced PCs and home appliances will steal the limelight while its cross-city rival LG plans to stick to its “3D-centric” strategy by exhibiting various 3D-embedded digital devices.
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