Nielsen PreView reveals audience preferences

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cybereality
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Nielsen PreView reveals audience preferences

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Which demographic groups are going to the movies less, and why? The answer may surprise you.

A recent survey from Nielsen PreView offers some enlightening data on moviegoing pricing, preferences and habits.
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About half of moviegoers were interested in seeing 3D movies in the theatre. These rates were higher for younger demographics (under 35). Of all the demographic groups, Hispanic consumers expressed the most interest in viewing 3D movies in the theatre.
http://www.filmjournal.com/filmjournal/ ... 506ba771da" onclick="window.open(this.href);return false;
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