Sony and Microsoft Court Hard-Core Gamers at E3
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metalqueen
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Sony and Microsoft Court Hard-Core Gamers at E3
Videogame Giants Talks About Games, Not Entertainment Features of Consoles
By Ben Fritz and Nathan Olivarez-Giles
LOS ANGELES—As the doors opened at the annual E3 videogame industry gathering here this week, the tone had already been set: gamers only.
Pulling back from past efforts to position consoles as multipurpose entertainment devices, major videogame companies squarely targeted hard-core gamers—typically young men with ample disposable income who like to use consoles and controllers to shoot, climb and fly on TV screens.
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