It's not about "greater pop-out", it's about being able to move relatively to the image (forward, backward, left, right, up, down) and seeing less distortion than with standard anaglyphs. I thought it was bogus at first but when I tried I was really convinced by the result.
If you look at this anaglyph of a similar scene but using the standard method, you'll see that the peaks seem to move according to your head movement, that's not the case on the first image.

I haven't read the patent yet so I don't know if this technique can be used for other types of scene but that looks very interesting.