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MTBS3D RT @Robertsmania: Yes! Two Demos, very cool. Much more comfortable than last year @MTBS3D @Sony
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MTBS3D RT @Robertsmania:"Checking out the new #Morpheus at Sony #GDC15 @Sony http://t.co/Xhw65otCKR” Awesome! Kris, did you also get to try it? #VR
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MTBS3D RT @Robertsmania: "Johns talk is available on twitch! @ID_AA_Carmack #GDC15 http://t.co/7fou27oeZo." For anyone that missed it! #Oculus #VR
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MTBS3D RT @RickKing16: With $45 Million In Funding, Augmented Reality Platform Blippar Is Rethinking Search | TechCrunch http://t.co/j6RWcN59iE
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MTBS3D RT @RickKing16: Oculus Rift and Gear VR’s stores may be cross-platform - SlashGear http://t.co/eD2q8vaNRd
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MTBS3D RT @gamasutra: 'I'm still creative!' - Game industry vets rally against ageism http://t.co/WyyxBpyMRO
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MTBS3D RT @DBKeohane: .@oculus has a bigger presence at this year's #PAXEast2015 ...and MUCH bigger lines than last year to try its device http://…
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MTBS3D @m_bitsnbites @Robertsmania @oculus I don't think Kris did any taping, but I think Oculus recorded it, and may share it at a later date. :)
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MTBS3D @industrychanger @natemitchell @oculus Thanks for the retweet @industrychanger! Much appreciated! :)
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MTBS3D RT @industrychanger: Watch this insightful interview by @MTBS3D with @natemitchell of @oculus and learn more about eye-tracking https://t.c…
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MTBS3D RT @jauntvr: Audio is half of the immersive experience, which is why we're partnering with @Dolby to bring #DolbyAtmos to #VR: http://t.co/
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MTBS3D RT @MeditationVR: Our team is hard at work making a new #VR meditation environments! (The little fern over there is our secret.) http://t.…
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MTBS3D @Robertsmania: Cool! You need to teach Neil how to do this! lol #justkidding #notreally
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MTBS3D RT @Robertsmania: GDC VR Mixer so much Awesome! #GDC15 @SVVR @SFVR @MTBS3D https://t.co/SAJRIeVsnw
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MTBS3D RT @HelenSitu: Doors are open for tonight's #VRMixer at Temple. Follow and tweet at us to win 1 of 10 #NEXTVR power banks #GDC2015 http://t…
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MTBS3D .@Robertsmania Neil, looking ever the professional as always! Thanks Kris!
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MTBS3D RT @Robertsmania: Interview on VR Stuff at Unreal #GDC15 @MTBS3D @UnrealEngine http://t.co/0NC5jWhh9V
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MTBS3D Breaking News:Harrison Ford injured in crash landing of plane today. #HarrisonFord #planecrash http://t.co/07hTVHfyZM http://t.co/fnH5EkcU7z
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U-Decide 2010 Preliminary Results, Part 1

By Neil Schneider

The S-3D Gaming Alliance and its partners are pleased to reveal the preliminary results from The 2010 U-Decide Initiative.  Here are some key features:
  • Data collected from July 7th to October 1st, 2010
  • Jointly partnered and promoted with Panasonic, Electronic Arts, Ubisoft, Steelseries, Zalman, Blitz Games Studios, Computer Power User, and Meant to be Seen.
  • Purposely targeted to gamers (console & PC)
  • 1,169 respondents (735 traditional 2D gamers that don't own 3D equipment, 434 experienced stereoscopic 3D gamers that do)
  • These preliminary results are 100% based on the 2D gamer portion to avoid skewing.
  • This is a tiny sampling of the data collected.  A full report will be released in November, 2010.
  • 75% of respondents are based in North America, 15% are from Europe, and the remaining 10% span the world.
  • According to the Entertainment Software Association, over 50% of adults play video games.

3D Glasses or NO 3D Glasses?


Glasses VS No Glasses According to Content Type

While pundits and general interest 3D studies are all up in arms about the need for glasses-free technology, these statements continue to go unfounded among gamers.  According to traditional 2D gamers who don't yet own 3D equipment of their own, the use of glasses is an insignificant deterrent for 3D gaming and 3D Blu-ray movie content.  It's only for 3D sporting events and traditional television broadcasting that glasses mark a steep difference in the willingness to watch 3D content.  It seems many of the original findings from 2009's U-Decide Initiative still hold water.


Will 2D Gamers Buy a 3D HDTV?  Yes and YES!

When Will Gamers Buy a Second HDTV?

The above chart is based on the 2D gamer purchase plans for HDTVs.  This is not 3D HDTV specific.  For pundits and analysts that believe consumers won't buy a second HDTV if they already own one, U-Decide had the advantage of possessing a disproportionately larger sample of gamers that already own an HDTV.  As shown above, owning or not owning an HDTV has a very limited impact on interest levels in making a future HDTV purchase.

3D HDTV Purchase Plans by 2D Gamers

Stereoscopic 3D is considered a high interest HDTV feature for 57% of respondents, 19% were neutral, and 24% were at a low interest level.  The above chart is based on the 57% high interest level group combined with 50% of the neutral group.


Will 3D Impact Game Developer Bottom Lines?  YES!

2D Gamer Purchase Plans For 3D Games

If game developers think that they can wait until the last minute to be 3D Ready, they should think again.  According to almost 50% of respondents, when gamers own a 3D HDTV they will give preferential treatment to 3D Ready games.  In fact, 8% say they will only buy 3D games.  We expect this trend will grow more and more dominant as 3D gaming awareness grows.

We will share more results tomorrow!