MTBS3D RT @official_ita3d: Thanks @tomshardware & @pumcypuhoy on the article about @BasemarkLtd joining the ITA! #VR #Basemark #ITA
MTBS3D RT @BasemarkLtd: Press Release: @BasemarkLtd Joins The Immersive Technology Alliance (@official_ita3d) -
MTBS3D Check out 'What's Under The Hood' #VR panel from #CES2016 moderated by @alexbdavies!
MTBS3D RT @official_ita3d: .@alexbdavies did a great interview on @tomshardware with @AMD's Director of VR & ITA's #VRCouncil Chair! #AMD #VR http…
MTBS3D Great interview by @alexbdavies with Daryl Sartain!

Crytek Joins The ITA

“The ITA’s focus on facilitating collaboration between leading technology and content makers fits perfectly with our own ambitions for virtual reality. We’re not only working hard to make CRYENGINE the best possible resource for virtual reality development, but also striving to offer consumers truly immersive experiences in our upcoming VR game for the Oculus Rift and PSVR, The Climb and Robinson: The Journey. We look forward to being part of the ITA and continuing to drive innovation alongside like-minded partners around the world.” – Frank Vitz, Creative Director, Crytek

Crytek Logo

The Immersive Technology Alliance is very proud to announce that Crytek has joined The ITA. As long as we can remember, they've always delivered memorable experiences with the Crysis franchise and through their CRYENGINE product lines. It's a big victory for the industry that Crytek is taking virtual reality seriously with their latest work The Climb and Robinson: The Journey.

A big honor all around!
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Interview With ImmerVision at CES 2016

ImmerVision Logo
This was a pleasant surprice at CES 2016.  ImmerVision develops all kinds of 360 content creation and distribution technologies, and they showcased their work alongside several key partners.  After watching this interview, you can't help but appreciate the multiple uses and benefits of 360 content.  I was also intrigued by the technology they use to encode specifics on how the content is created.

Forgive my broken voice; I had full-on flu through all of CES.  The show must go on!
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Check out Sphero BB-8 at CES 2016!

Today we've got our CES 2016 interview with Sphero Chief Scientist and Co-Founder Adam Wilson.  He talks about everything from the company's history to their new BB-8 droid and how you can take the powers of The Force home with you.  Lots of fun!
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